OD Success Stories

Dorrine Goldschmidt, OD

Dorrine Goldschmidt

I opened my own optometry practice six years after graduating from school. Since I hadn’t talked with other optometrists first, I had no idea how tough running a practice would be. Taking care of my patients, running the staff and managing the practice overwhelmed me. My employees didn’t carry their weight. They put in their time, collected their paychecks and went home. The practice was making money but I didn’t keep any of it—everything went back into the business. Working six days a week, my life was consumed with my business.

Lisa L. Privett, OD

Lisa Privett

I practiced optometry for 14 years before being introduced to Sterling. I had opened my own practice and had done okay financially. My practice grew in the beginning, but seemed to plateau after the first few years. I had a very difficult time dealing with employees. The stress of running the practice affected my family life. I guess you could say the practice ran me. I had gotten to the point that it just was not worth it.

Matt Hesse, OD

Matt Hesse

I was in private practice for two years when I found my consulting company. Up to that time the practice was growing, however all of the other pressures that come with your own practice were overwhelming to me. I felt as though for every step forward, something would occur that put me back where I started.

J. Matt Kirks, OD

Matt Kirks

I opened my office from scratch six years ago. Starting out with no patients is rather risky, but things were going well. The practice grew nicely, but I knew we could be doing better and be more organized. I had a vision of what my practice could be and what I could do but was having trouble getting my team fully on board and understanding the direction I wanted to go. I called Sterling and they have helped me form that vision and move it into reality.

Scott Kamena, OD

Scott Kamena

I want you to know that hiring Sterling was one of the best decisions I have ever made. It was not just a good decision for my business, but for my family and for myself, too. Let me tell you why. Over the years, my practice never seemed to have enough cash flow. It seemed to grow along with the economy: expanding in the good times and limping along in slower ones. Yet, even in growth periods, we never seemed to have enough money. While I loved my staff members, they often clashed. And it always seemed like they needed more training, no matter how much work I put into improvement.

Sterling Practice Management Optometry - Glendale, CA