OD Success Stories

Our Net Profit Has Tripled; Our Staff Is Happy, Productive, And Well Paid

John Child

I had started my practice ten years previously and had developed a fairly good practice. However, I felt that to attain our practice goals I needed professional business help. 

I felt confident with my clinical skills and knew our patients received great care. We were expanding at a healthy rate, but I felt I was not in control of the practice. I needed help running my staff and running my business. 

Braden Kail, OD

Braden Kail

After several years of running my own optometry practice, I felt like walking away—I was done. We had grown quickly but I didn’t know how to tackle the growth on my own. During the day, I put out fires, while at night, I finished the billing and insurance paperwork. The stress was getting to me: I couldn’t sleep and I couldn’t stop thinking about the office.

Gail Bass, OD

Gail Bass

I have been an optometrist for nearly 25 years. I’ve been a good doctor, but not a business executive, nor could I manage the personnel in my office. I found this out the hard way: my own lack of management training left me with an office full of difficult staff who were killing any joy I would get from helping patients. 

Dan Boardsen, OD

Dan Boardsen

When I first connected with Sterling, I was 4 years out of optometry school. What I quickly found was that the technology that Sterling utilizes to run a practice, works.

My production statistics increased over 70% in less than 2 months, while my accounts receivable was cut by half. THAT…gives me real control and freedom to direct the practice however I choose.

Donna L. Shotwell, OD

Donna Shotwell

In the spring of this year I knew I had to change something. I needed professional help. I had been practicing optometry for 18 years, the past 4 in my own solo practice. We were growing, albeit slowly, but the stress of running the practice was getting to me. The slightest problem and I found myself wanting to run in the opposite direction; compound that with the fact my five year old daughter had just finished 2 1/2 years of chemotherapy for leukemia .... can you say STRESS!!!!? I was ready to sell my practice and go to work at one of the local Wal-Marts.

Sterling Practice Management Optometry - Glendale, CA